Ronnell Luster, the visionary CEO of Nelly's Cosmetics, is a true embodiment of entrepreneurial spirit and creativity. With a passion for beauty and a relentless drive for innovation, she has transformed her initial idea into a thriving business that inspires and empowers individuals worldwide. Her unwavering dedication to inclusivity is reflected in every aspect of Nelly's Cosmetics, from the diverse range of high-quality products to her commitment to giving back to the community.
As a leader, Ronnell is not only a trailblazer in the beauty industry but also a role model for aspiring entrepreneurs, demonstrating that with determination and perseverance, anything is possible. Her entrepreneurial journey stands as a testament to her resilience, creativity, and steadfast commitment to making a positive impact in the world of beauty and beyond.
Ronnell, an autistic esthetician, began her business at just 14 years old. She took charge of every aspect, from building her website and handling promotions to taking her own photos. Graduating high school at 16 and completing esthetician school at 17, she has defied expectations and built a successful business. Her journey is a shining example of how creativity and innovation can thrive despite challenges, and she continues to inspire others to break boundaries.
In addition to her work with Nelly's Cosmetics, Ronnell is also a dancer, actress, musician, and artist. She has written and illustrated children's books, which are available on her website, along with custom-designed stickers, phone cases, and more. Furthermore, she runs Steam Beauty, where she offers science activity boxes for kids, teaching them how to start their own jewelry business and create makeup palettes.
Ronnell's work extends beyond her business. She is passionate about supporting young people, especially those on the autism spectrum, and empowering them to overcome their challenges. Through events and pop-up shops, she encourages children to start their own businesses and showcases their work, helping them feel seen and appreciated. Ronnell’s dedication to her community and her commitment to making a positive impact exemplify her leadership and entrepreneurial vision.
Nelly's Cosmetics takes pride in offering clean and high-quality beauty products that cater to diverse skin types and preferences. Our commitment to excellence extends to the manufacturing process, which takes place in Guangdong Shenzhen, China. Through stringent quality control measures and ethical practices, we ensure that every product meets the highest standards of safety and efficacy. With a focus on innovation and inclusivity, Nelly's Cosmetics continues to redefine beauty standards while prioritizing the well-being of our customers and the environment.